Paid Media/ Performance Marketing Specialist

This is an urgent requirement within a digital agency working mainly with an leading automotive brand working across content, platforms and performance service touch-points

You’ll need a great understanding of media strategy and social advertising.

Lead on all things paid social for key clients, involving developing media plans that align with business aims and wider marketing strategies
Working across social platforms (Facebook, Twitter, Instagram,
Youtube, etc.) creating and implementing high quality paid social campaigns
Involved in analysis and reporting, helping communicate what clients can do to improve performance.

The Profile:

In-depth knowledge of the technologies and processes involved in running Paid Social
campaigns especially facebook
You will be managing over £1m annual paid budgets and so a background within a media agency would be ideal
Experience/knowledge of, and a passion for the automotive industry would be great
An extensive understanding of Facebook / Twitter Ads Manager, Google Analytics, as well as an understanding of web analytics tools
Experience monitoring, analysing and managing paid social activity continuously optimising
campaigns
Creative flair – ability to work closely with writers and designers to help them create
sparkling, objective-driven creative content